Levaro Homes
Brand identity for an Essex estate agents
Brand identity for an Essex estate agents
Project type
Brand Identity
Company
Levaro homes
Location
UK
Industry
Estate Agency
Role
Creative director
Tools
Figma, Adobe, Framer
Project type
Brand Identity & Website
Company
Agentimise.ai
Location
UK
Industry
AI
Role
Creative director
Tools
Figma, Adobe, Framer
The brief
Originally called Habitat Homes, the client needed a new identity to reflect a sharper proposition: accessible property management with a city-style approach. The rebrand had to differentiate Levaro Homes in a saturated East London and West Essex market, where most competitors leaned into generic wordmarks and traditional estate styling.
The goal was to create a bold, contemporary brand that reflected the founder’s journey—from corporate London property to rooted, community-focused service
What did I do?
I led the full identity development—from strategic direction to execution. Inspired by the founder’s personal story, I created a logo that blends three landscapes: city towers (her corporate past), a suburban home (her move home), and rural fields (the landscape she now serves) .
I designed a visual system with a bold emblem, warm color palette, and flexible brand assets that could scale across everything—from site boards and business cards to digital platforms and shopfront signage. I also created templates for web, stationery, and campaign slogans like Home Handled Levaro. We landed on a key tagline of "Managing your property with local care, and big-city know-how" positioning herself as a premium service to an accessible market.
What was the outcome
The new Levaro identity launched in early 2025 and immediately stood apart in the local market. The emblem-based mark became a key differentiator in an industry crowded with serif-heavy wordmarks. It helped build recognition, trust, and professional credibility for a small but growing business.
Within weeks of launch, the rebrand contributed to new landlord leads, strong word-of-mouth, and improved local visibility—establishing Levaro as a standout name in its niche.
Project type
Brand Identity
Company
Levaro homes
Location
UK
Industry
Estate Agency
Role
Creative director
Tools
Figma, Adobe, Framer
Project type
Brand Identity & Website
Company
Agentimise.ai
Location
UK
Industry
AI
Role
Creative director
Tools
Figma, Adobe, Framer
The brief
Originally called Habitat Homes, the client needed a new identity to reflect a sharper proposition: accessible property management with a city-style approach. The rebrand had to differentiate Levaro Homes in a saturated East London and West Essex market, where most competitors leaned into generic wordmarks and traditional estate styling.
The goal was to create a bold, contemporary brand that reflected the founder’s journey—from corporate London property to rooted, community-focused service
What did I do?
I led the full identity development—from strategic direction to execution. Inspired by the founder’s personal story, I created a logo that blends three landscapes: city towers (her corporate past), a suburban home (her move home), and rural fields (the landscape she now serves) .
I designed a visual system with a bold emblem, warm color palette, and flexible brand assets that could scale across everything—from site boards and business cards to digital platforms and shopfront signage. I also created templates for web, stationery, and campaign slogans like Home Handled Levaro. We landed on a key tagline of "Managing your property with local care, and big-city know-how" positioning herself as a premium service to an accessible market.
What was the outcome
The new Levaro identity launched in early 2025 and immediately stood apart in the local market. The emblem-based mark became a key differentiator in an industry crowded with serif-heavy wordmarks. It helped build recognition, trust, and professional credibility for a small but growing business.
Within weeks of launch, the rebrand contributed to new landlord leads, strong word-of-mouth, and improved local visibility—establishing Levaro as a standout name in its niche.
Project type
Brand Identity
Company
Levaro homes
Location
UK
Industry
Estate Agency
Role
Creative director
Tools
Figma, Adobe, Framer
Project type
Brand Identity & Website
Company
Agentimise.ai
Location
UK
Industry
AI
Role
Creative director
Tools
Figma, Adobe, Framer
The brief
Originally called Habitat Homes, the client needed a new identity to reflect a sharper proposition: accessible property management with a city-style approach. The rebrand had to differentiate Levaro Homes in a saturated East London and West Essex market, where most competitors leaned into generic wordmarks and traditional estate styling.
The goal was to create a bold, contemporary brand that reflected the founder’s journey—from corporate London property to rooted, community-focused service
What did I do?
I led the full identity development—from strategic direction to execution. Inspired by the founder’s personal story, I created a logo that blends three landscapes: city towers (her corporate past), a suburban home (her move home), and rural fields (the landscape she now serves) .
I designed a visual system with a bold emblem, warm color palette, and flexible brand assets that could scale across everything—from site boards and business cards to digital platforms and shopfront signage. I also created templates for web, stationery, and campaign slogans like Home Handled Levaro. We landed on a key tagline of "Managing your property with local care, and big-city know-how" positioning herself as a premium service to an accessible market.
What was the outcome
The new Levaro identity launched in early 2025 and immediately stood apart in the local market. The emblem-based mark became a key differentiator in an industry crowded with serif-heavy wordmarks. It helped build recognition, trust, and professional credibility for a small but growing business.
Within weeks of launch, the rebrand contributed to new landlord leads, strong word-of-mouth, and improved local visibility—establishing Levaro as a standout name in its niche.